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Tag: Business Strategy

Young entrepreneurs brainstorming ideas for their startup journey.
Engineer to Entrepreneur: The POWER Framework for Startup Success

Engineer to Entrepreneur: The POWER Framework for Startup Success

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At SSN iFound, in partnership with Plant Lipids, we launched the Plant Lipids Startup Challenge 2025. During the bootcamp, I shared the POWER Framework—Purpose, Ownership, Work Efficiency, Excellence, and Resilience—to help student entrepreneurs transition from engineers to founders. Through real-life case studies like Biocon, Ninjacart, OYO, Zoho, and DeHaat, this article explores how to build a startup with clarity, discipline, and resilience.

A person presenting a startup pitch deck to investors.
Pitch Deck Fundamentals: What Investors Look For in a Winning Presentation

Pitch Deck Fundamentals: What Investors Look For in a Winning Presentation

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A well-crafted pitch deck is crucial for attracting investors and securing funding for your startup. This blog post outlines the key elements to include, such as a captivating problem statement, differentiated solution, compelling market opportunity, robust business model, evidence of traction, cohesive team, realistic financial projections, and a strategic ask.

Startup Validation Process - Ensuring Assumptions Align with Market Reality
Navigating Startup Success: The Vital Steps in Idea Validation for a Strong Product-Market Fit

Navigating Startup Success: The Vital Steps in Idea Validation for a Strong Product-Market Fit

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In the competitive world of startups, achieving Product-Market Fit is a significant milestone. Discover the pivotal role of validation in the early stages of your startup journey. Learn how to validate your assumptions regarding the problem, market, product, and the willingness to pay, ensuring a solid foundation for your entrepreneurial endeavors.